Types of Marketing

Client Marketing Overview

Rainmaking is crucial to long-term survival in the search business.  Your ability to generate new collaborative relationships with clients who will pay your fee is what distinguishes a marginal biller from a big one.  This section covers the twelve common, and not so common, approaches to developing new clients.

Keep in mind the primary objectives of the marketing call:


error-flat
Notice:
 Access to this content requires a membership plan. Log in or sign up here to gain access.